CATERPILLAR x MLS PARTNERSHIP
What does it mean when we say “There’s No Off-Season?” It’s about the work you put in when no one is watching. All year long and in all kinds of conditions, our customers and MLS players share a common approach and mindset when it comes to the work - an unspoken bond and dedication to the relentless pursuit of doing whatever it takes to excel. It’s that desire to be the best that drives them and us.
With the help of Steven Moreira of Columbus Crew, our team filmed and created several video assets, banner ads and social posts that primarily aired in the stadium and the across media platforms during the MLS All Star Game 2024. The team also coordinated with the local dealership to ensure the on-site footprint came across authentic and true to the brand and our partner talent.
Client
Caterpillar // MLS All Star Game
In Partnership with Columbus Crew & MLS
CREDITS
Agency: FleishmanHillard
Senior Producer: Tyler Liebentritt
Executive Creative Director: Marc Dionne
Creative Director, Copy: Kevin Pesta
Art Director + Photographer: Allye Brillante
Account: Sarah Wheeler, Chris Potter
Motion Designer / Editor: Matt Black
Talent: Columbus Crew
Steven Moreira
Partners: Major League Soccer
Hidden Creek Landscaping
Ohio Wesleyan University
Production Company: Train Media
Executive Producer: Shant Tutunjian
Director: Marques Miles
Line Producer: Elizabeth Mihelich
Production Manager: Nann Patridge
Director of Photography: Dom Zhangi
1st AC: Tim Shumaker
2nd AC / DIT: Drew Ndengabaganizi
Drone Operator: Adam Brigham
Gaffer: Jim Nolan
Sound Mixer: Brandon Maclean
Wardrobe Stylist: Melanie Clark
HMU / Props: Vanna Keeper
Production Assistant: Kahil Newton